Performers often adopt a stage name –
something that is memorable and conveys a particular image, their
public persona. This seems to be particularly noticeable with music
artists. An actor can hide behind the characters they portray, but a
music artist is much more exposed. They are their music, and their
public persona can help sell their music and sell tickets to concerts
and gigs. And the name they choose to go by can be an important tool
to build this persona.
But how do music artists choose a stage
name? Here are some examples of current music artists who have chosen
their public name, and what made them gravitate towards it.
Gotye
Starting with a local artist, Gotye
hails from Melbourne Australia and had a huge hit with 'Somebody
That I Used to Know'. A Belgian Australian, he was born Wouter De
Backer and went by the English version of his name – Walter –
when at school in Australia. To his friends he's known as Wally, but
chose to go by Gotye when creating his first solo tracks. Pronounced
GAW-tee-ay, it's a pronunciation re-spelling of Gauthier, the French
equivalent of Wouter (which is Flemish) that his mother used to call
him as a pet name.
P!nk
From an international cultural
inspiration to a pop culture one. Born Alecia Beth Moore, P!nk (yes,
with an exclamation mark) adopted her stage name in her teens, which
reportedly started as mean nickname she was given. There are several
versions of how she got the nickname though, which range from her
bearing a resemblance to Mr Pink, a character played by Steve Buscemi
in the 1992 Tarantino movie 'Reservoir Dogs', to her turning
pink when she blushed, to showing her “pink parts” to a male
friend. Whatever the cause, it's just like this feisty pop star to
take something intended to hurt her and turn it into something
empowering.
Eminem
These days rappers with a pseudonym are
definitely in the majority. Like P!nk, his stage name originated in
his teens. Born Marshall Bruce Mathers III, as a teenager he rapped
with the name M&M, which soon morphed into Eminem. Which would
have helped prevent possible confusion with the candy. He's also gone
by the alter ego Slim Shady, said to be a reflection of the rage and
resentment that he was feeling at the time.
Jay Z
Another well recognised rapper with a
memorable stage name is Jay-Z, born Shawn Corey Carter. When younger
his friends called him Jazzy, and he later changed this to Jay-Z out
of respect to his mentor, rapper and producer Jaz-O. It's also a nod
to the J/Z subway services that have a stop in his home neighbourhood
of Brooklyn. He dropped the hyphen in July 2013.
Miley Cyrus
Miley started life as Destiny Hope
Cyrus, so named because her parents thought she would achieve great
things. She was given the nickname Smiley as an infant because she
smiled so much, and this was later shortened to Miley. When cast in
dual roles Hannah Montana and Miley Stewart on the Disney Channel
show 'Hannah Montana', the Miley character was originally
meant to be Chloe Stewart, but was changed when Miley was given the
job. In 2008 she officially changed her name to Miley Ray Cyrus.
Miley's clean cut Disney image inspired thousands of parents to use
her name, and Miley leapt from position #5056 in 2005 before 'Hannah
Montana' started to #128 in 2008. Miley's questionable behaviour in 2013 may have some people regretting that choice now, although the
sentiment and meaning behind the name is very sweet.
Katy Perry
Katy's story is a little more
straightforward. Born Katheryn Elizabeth Hudson, she was always known
as Katy, and recorded her first album under the name Katy Hudson. It
was a self titled gospel rock album, released in 2001, but wasn't
very successful. While working on her songwriting in 2003, Katy
dropped Hudson in favour of her mother's maiden name – Perry – to
avoid being confused with popular actress Kate Hudson.
Avicii
Unlike the previous people on this
list, Swedish DJ Avicii (pronounced uh-vee-chee) deliberately chose
his name, rather than it evolving more naturally from a nickname or
family name. Real name Tim Bergling, he needed a stage name when he
was starting out as a DJ and setting up a MySpace page to expand his
fan base. He remembered hearing the word Avici – a Buddhist term
meaning the lowest level of hell – and thought it sounded cool. The
extra “i” was added as the name Avici was already taken on
MySpace.
Drake
Another cool customer is rapper Drake.
Drake is actually his middle name, his full name being Aubrey Drake
Graham. When acting on TV teen drama 'Degrassi: The Next
Generation' he went by Aubrey Graham, but records under the
mononym Drake. Already ranked at #231 on the SSA lists in 2012, this
is a name to watch. Drake was one of the most Googled people of 2013,
and his 2014 is off to a big start as he is currently appearing in
'Anchorman 2: The Legend Continues' and is hosting 'Saturday
Night Live' on January 18th. He's also a great example
of why a funky unexpected middle can be an asset – it's like an
inbuilt stage name.
Lady Gaga
It's easy to tell that this pseudonym
was not Stefani Joanne Angelina Germanotta's middle name. It's
thought that her name was purely marketing, in which case they
invented a great back story to go with it. True or not, the tale is
that Gaga was already on the search for a stage name to reinvent
herself with when she was working with producer Rob Fusari. Upon
hearing her done a particular song he exclaimed that her voice
reminded him of Freddie Mercury, and in particular the Queen song
'Radio GaGa'. It became an in-joke that he would sing her the
song when she entered the studio. Then one day a text message mistake
changed Radio to Lady and something clicked. Gaga loved the combined
imagery of refinery and properness with craziness, saying it
perfectly captured her journey from a private school girl to her life
in a “trash glitter environment”.
Lorde
And lastly, a girl who has been
described as the anti-Lady Gaga. She's 17 year old New Zealand
musician Ella Maria Lani Yelich-O'Connor, whose debut album 'Pure
Heroine' has garnered her four Grammy nominations. Her stage name
is exactly that – a character that she considers to be separate
from her own persona. She has confessed that ever since she was
young(er) she was fascinated by royals and aristocracy (hence the
sing 'Royals'), and wanted a stage name that reflected that.
She was particularly drawn to the look and sound of the title Lord,
but felt it was too masculine so added the “e” to make it more
feminine aesthetically.
Whether
it be inspired by a
middle name, nickname, pronunciation quirk, something
the artist finds inspiring or simply a way to distinguish themselves,
there is something that these stage names have in common. They are
all recognisable as theirs.
How would you create a stage name if you needed one?